Arjun Avtani

Prompt Software · Founder · Sydney

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The writing room

Blog.

I don't write much — but check these out.

Half-finished essays for founders, half-finished essays on the philosophy of life. The other half is voice notes I never transcribe. These are the five I'd point you to first.

  • For founders · Coming soon

    How to start a company before you know what one is

    The version I wish someone had handed me at eighteen. Mostly: pick the customer, not the idea.

    →
  • AI infra · Coming soon

    Routing > one-shotting

    Why ensemble model calls beat 'just use the best model' for any non-trivial product. With math, regrettably.

    →
  • Philosophy of life · Coming soon

    On wanting things — and rewriting the want list every year

    What you wanted at 19 is rarely what you want at 24. Plan accordingly. Or don't.

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  • For founders · Coming soon

    Speed is a feature, even when nobody is buying yet

    On compounding cycle time before you have customers — and why patience is the worst startup advice.

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  • Philosophy of life · Coming soon

    A short defence of being interested in too many things

    Specialists are useful. Generalists ship companies. Both can be right; pick yours, defend it loudly.

    →

These all say “Coming soon” because that's honest. Subscribe via telepathy or, failing that, email.